Wednesday, December 22, 2004

More Donation Opportunities

I imagine a bunch of you would be interested in this.

A number of Planned Parenthood affiliates have created different versions of this scenario. Here's how it works at Planned Parenthood of Central Texas (PPCT) in Waco, where the Pledge-a-Picket program is going strong: Each time a protester shows up at the clinic, a donation is made to PPCT. This campaign makes lemonade out of lemons by allowing Planned Parenthood supporters to pledge between 25 cents and one dollar per protester.

Despite the low pledge cap, which is designed to encourage donations, the money adds up, especially since the picketers never go away. Every month, participating donors get a short update on activities and a monthly billing for their pledge. It's like sponsoring a runner in a charity marathon.

Once a week, PPCT puts a sign outside its clinic that says, "Even Our Protesters Support Planned Parenthood." To date, the Pledge-a-Picket program has raised $18,000 for PPCT. While not a significant chunk of its overall revenues, Pledge-a-Picket contributes greatly to PPCT's patient assistance fund, which helps clients who don't have resources get the care they need.
I don't normally like to be so clear about where I stand on certain subjects (or at least go as far as to plug groups' websites), but I think the cleverness of this allows it.

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